The Honest Number Method™ - The Art of Pricing Homemade Products

Financial clarity is the foundation of a profitable, sustainable product business.
The Honest Number Method™ was built to deliver exactly that.

Created by retail strategist Alecia Ford—whose journey began selling candy at nine years old and evolved into driving sales for brands like Michael Kors, Ralph Lauren, and Coach—this elevated pricing system is designed to help handmade product entrepreneurs stop guessing and start pricing with confidence.

Rooted in what Alecia calls “the classic way,” The Honest Number Method™ teaches you how to calculate your true product cost (without inflated, double-charged pricing tactics), apply intentional markup, and build a business that honors both profit and people.

This is not the capitalism stacking approach.
This is honest, strategic pricing designed for long-term sustainability.

Each spreadsheet includes fill-in-the-blank fields, embedded instructions for ongoing access, clear guidance on what counts toward your Honest Price versus business expenses, and completed examples so you can implement immediately—no financial background required.

Designed with a sophisticated, boutique aesthetic, this system helps you move from emotional pricing to intentional leadership.

Whether you are refining your current pricing, launching a new product line, or preparing to scale into wholesale, The Honest Number Method™ gives you structure, clarity, and confidence.

Stop underpricing.
Stop overcomplicating.
Stop charging twice and calling it strategy.

Start pricing honestly.
Start profiting sustainably.
Start building a business designed to last.

The Honest Number Method™ is for makers who are ready to price with integrity—and grow with intention.